Media liaison work for central Alberta professional communicator. Story highlight.
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It’s great to use communication strategies to assist organizations I work with.

This is a Ponoka Stampede campaign aimed at engaging younger rodeo fans in central Alberta, and an arts competition with winners getting tickets to the midway is the draw. I love the idea.

I enjoyed this discussion within the article:

[Heyden-Kaye] notes that many of the countless volunteers who make the yearly tradition possible come from around the world, even mentioning a gentleman from England who comes to Ponoka every year to volunteer during the Stampede for his vacation.

From Ponoka News

It’s true! I’ve made some great acquaintances with folks who come to Ponoka from far and wide to help out.

Read more here.